Engagement metrics are estimated from public reactions/comments/shares on recent posts. True reach/impressions require the Page owner's token (Meta OAuth deep-audit — Agency tier).
Fix these 5 first
[Setup & Branding] Add a cover photo (851×315) with your offer in 3 words — it's the first thing visitors see.
[Setup & Branding] Add a profile photo/logo (360×360) — pages with a face or brand mark convert better.
[Content & Engagement] Add photo posts — images stop the scroll and drive the most reactions.
[Trust] Verify your Page (Meta Verified, ~$22/mo) — the blue check lifts trust immediately.
[Ads-Readiness] Thin About copy — ad reviewers and visitors both judge the Page by its description.
Pillar breakdown
Setup & Branding23/35 (66%)
Add a cover photo (851×315) with your offer in 3 words — it's the first thing visitors see.
Add a profile photo/logo (360×360) — pages with a face or brand mark convert better.
Content & Engagement28/35 (80%)
Add photo posts — images stop the scroll and drive the most reactions.
Trust11/15 (73%)
Verify your Page (Meta Verified, ~$22/mo) — the blue check lifts trust immediately.
Ads-Readiness12/15 (80%)
Thin About copy — ad reviewers and visitors both judge the Page by its description.
Copy-ready rewrites
Intro / bio — 2 variants
Variant 1 (≈120 chars) · 88 chars
Harbor Fitness Studio — Coach in Strength. Rated 4.9/5 by our customers — see why below.
Variant 2 (≈150 chars) · 119 chars
Welcome to Harbor Fitness Studio! We're your Strength-area gym. New posts weekly — follow along, or reach out any time.
CTA button — 3 options
Book Now
Best for salons, clinics, and appointment businesses.
Call Now
Alternative with a different action.
Shop Now
Alternative with a different action.
Caption templates — 5 ready to paste
Behind-the-scenes
Here's what a busy day looks like at Harbor Fitness Studio. No filters — just how we work. What's one thing you'd want to see next?
Customer win
Another customer just booked with us. Rated 4.9/5 by 214 customers. If you've been thinking about it, this is your sign.
Question / poll
Quick question for Strength: what matters most when you pick a gym? Drop your answer below 👇
Tip / value
3 gym tips we swear by:
1. Show up consistently — 3+ posts a week beats one perfect post
2. Reply to every comment within 24h (it trains the algorithm)
3. Use your CTA button — most pages never set one
Save this for later — you'll thank us.
Offer / CTA
Heads up: we still have Coach available this week. Tap 'Book Now' — tap the button on our page.
Content-idea hooks — 10
The #1 mistake gyms owners make (and how to avoid it)
5 signs your gym is working — and 3 it isn't
How we booked for Strength customers in under 30 days
What nobody tells you about choosing a gym
Before you book — 3 questions to ask any gym
A day in the life: Harbor Fitness Studio edition
We asked 50 customers what they wished they'd known. Here's the answer.
Why we started Harbor Fitness Studio (and what it costs us)
The difference between a good gym and a great one
Your gym questions, answered (part 1)
30-day fix plan
Week 1 — quick wins— Do these today; they take under 30 minutes total.
Add a cover photo (851×315) with your offer in 3 words — it's the first thing visitors see.
Add a profile photo/logo (360×360) — pages with a face or brand mark convert better.
Week 2 — content engine— Build a posting rhythm that keeps you in feeds.
Add photo posts — images stop the scroll and drive the most reactions.
Week 3 — trust & proof— Collect and respond to reviews; verify the page.
Verify your Page (Meta Verified, ~$22/mo) — the blue check lifts trust immediately.
Week 4 — convert & measure— Re-audit and see your PageScore delta.
Thin About copy — ad reviewers and visitors both judge the Page by its description.